Hi, I’m Jules ... the face behind Storybook Design. Photo of Jules - the creator of Story Book Design based in Australia. I have 3 gorgeous children now aged 9, 13 and 14 who are the inspo behind my little business. Finding myself completely overwhelmed by the amount of beautiful artwork being created & desperately wanting to keep them ... consolidated in one place ... I decided to start making beautiful books.

To me, children’s artwork is completely amazing ... they just drawn, straight from the heart ... no concerns about what anyone else will think. And their ability blows me away every single day. My own children attended a Reggio Emilia school until the age of 7 which is all about “thinking outside the box”. This inspired my slogan of “colouring outside the lines” ... drawing & creating as they saw things ... not what us grown ups were telling them as to “how it should be”.

At storybook HQ, we prefer to focus on the perfection of imperfection ... that’s what makes life interesting & we fully embrace each & every child & their unique creativity ! The books (as well as greeting cards and other products) we create are next-level. Stunning, bespoke & magical coffee table books created by your very own proud, little published artists, to be cherished for years to come.

The privilege of what I do is not lost on me & my heart and soul goes into each & every book. I feel so lucky to get to know (even just a little) some piece of every child’s heart whose artwork & life pieces enter our studio.

A photographer & designer, pre-children, this was the perfect fit for me! Having previously worked designing beautiful wedding books for a highend photographer (as well as others along the way), this is really just another avenue in which to use those skills.

Also possessing a social work degree & having worked with children ... & regularly used artwork to communicate with children ... it all just fit together so perfectly.
Artwork can often bring out the “true child” through creativity, giving our books a beautiful authenticity.

Welcome to the magical Storybook Design ... & thank you for being an integral part of our story. It is truly appreciated xxx

With love, Jules

Photo of colourful children's drawings and paintings with camera. Jules is a professional photographer and uses her skills to craft memory books.